Objectives and Vision

Our organization recognizes that comprehensive and sustainable development is essential for its prosperity and survival. Therefore, to achieve this, and in line with the goal of securing our audience's and other stakeholders' satisfaction, we have formulated the organizational vision, mission, and core values. By strategically aligning all organizational operations and initiatives, we consider it our duty to fulfill the requirements outlined in these documents.

Objectives: (The ideals we aim to achieve)

Our organization recognizes comprehensive and sustainable development as essential for its growth and survival. Therefore, to achieve this objective and to secure satisfaction among our audience and other stakeholders, as well as management and employees, we have formulated the organizational vision, mission, and core values. By purposefully aligning all organizational operations and activities, we consider it our duty to fulfill the requirements outlined in these documents.

دسترسی و برقراری منابع مالی

Financial Resource Access

Establishing Reliable Financial Resources for Achieving the Vision and Executing the Mission.

حضور موثر در بازار

Effective Market Presence

Effective Market Presence and Customer Satisfaction

تعالی در اجرای فرآیندهای داخلی

Excellence in Process Execution

Excellence in Internal Process Execution

سازماندهی، مدیریت و رهبری

Organizing, Management, and Leadership

Effective Organizational Organizing, Management, and Leadership.

توسعه منابع انسانی

Human Resource Development

Knowledge-Centric Human Resource Development

توسعه زیرساخت

Infrastructure Development

Infrastructure Development, Including Systems, Technology, and Organizational Knowledge in Line with the Latest Advancements.

Strategy: (Our Organization's Strategic Management Process)

The concept of strategy initially referred to the use of tactics, direction, adaptation, and coordination of forces to achieve war-related goals in military science. However, today, strategy is defined as follows: 'Strategy is a comprehensive and integrated plan that aligns the organization's core strengths or key advantages with environmental factors and changes, and is designed in a way that, when executed properly, ensures the achievement of the organization's primary objectives.' However, our organization's strategies consist of the following:

Diverse Service Offerings

Diverse Service Offerings

Providing diverse services and flexible facilities tailored to different audience groups.

بهره گیری بهینه از ظرفیت ها

Optimal Utilization of Capacities

Optimal utilization of human resources and financial and capital assets.

Process and Method Formulation

Process and Method Formulation

Formulation of processes, methods, regulations, and executive guidelines.

Human Resource Empowerment

Human Resource Empowerment

Empowering human resources and enhancing their level of engagement.

تقویت ارتباط دو سویه

Two-Way Communication Establishment and Enhancement

Establishing and enhancing two-way stakeholder communication.

Strategic Alliances Utilization

Strategic Alliances Utilization

Utilizing strategic alliances with stakeholders to achieve synergy.

In other words, our duty as a holding company involves executive oversight, support, determining management risk parameters, and placing the right individuals in appropriate positions, all aligning with our holding company's overall strategy. We can reinvest these proceeds in other opportunities when our subsidiary companies generate profits. This means that we can take funds from a subsidiary that is performing well and invest in another subsidiary that has a more satisfactory performance.